Serving Brisbane & Logan · Taking on new trades

Social media manager for Brisbane trades.

Job-site footage turned into a feed that wins quotes. Filmed, cut, written, posted and reported on — for electricians, plumbers, painters and builders working Brisbane and the southern corridor.

12Feed posts in a month
5Reels filmed & cut
4Google Business posts
48hPhoto turnaround

Straight up

We're based on the Coast.

Emberson Marketing runs out of the Gold Coast, and Brisbane is a regular run up the M1 rather than a second office. For most of the work that changes nothing — editing, captions, scheduling and Google Business Profile management are the same wherever they happen. What it does change is filming days, which are booked in blocks so the travel is worth it for both of us. If you want someone twenty minutes away at short notice, that's a fair reason to hire someone else.

The Brisbane job mix

Different houses, different content.

Brisbane trade work skews older housing stock and renovation, and the content has to reflect that.

Character-home renovation

Inner north and west — Paddington, Ashgrove, Bardon, Wilston. Queenslanders with VJ walls, lead paint, awkward under-house work. The customer is cautious and researching hard, so the content that converts is process and care, not speed.

Southside & Logan estates

Springwood, Browns Plains, Park Ridge, Marsden. Newer builds, a younger customer, more price-sensitive. Short reels and clear before-and-afters do the work here.

Commercial & strata

CBD fringe, Milton, Fortitude Valley, Eagle Farm. Fitouts and maintenance contracts. The feed functions as a credibility check for a facilities manager who's never met you.

The work

What a month actually looks like.

Straight up: this client is a painter in Ormeau, not Brisbane — we won't dress up a Coast job as a Brisbane one. It's here because it's a full month of real output, and it's what your month would look like too.

Proof · Before & after
Problem · Solution
Hiring · Recruitment

↑ Three of five reels from one month. Each doing a different job.

See the full case study

What's included

The whole loop.

Content production

Filming days booked in Brisbane blocks, or your own phone footage cut properly against a shot list. Short-form video, carousels, branded stills, captions written to a hook. Photos back in 48 hours.

Channel management

Scheduling, posting, comments and inbox — your Instagram and Facebook stay active and answered while you're on site.

Local search

Google Business Profile audit, clean-up and weekly posts, plus service-area setup so you surface for the suburbs you actually work. More on how that fits together on the trades marketing page.

Monthly reporting

A plain-English read on what ran, what landed and what's changing next month. No dashboard you'll never open.

See packages & pricing

Next step

Let's have a look at your socials.

A short call, no pitch deck. We'll go through what you've got, what's worth keeping, and what a month of proper content would actually look like for your business.

Book a call See packages & pricing